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Saturday, July 4, 2009
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The Eisenbergs Cool Stuff was formed in September of 1993 by one of the principals of America's oldest tie-dye companies. Bobby, Daisy and Aaron Eisenberg founded Cool stuff in Cool, California for the purpose of designing, manufacturing and merchandising wearable art.

Cool Stuff's first location was a store front located on Highway 49 in Cool, California. At Cool Stuff we are dedicated to focusing on presenting the finest quality of the original handcrafted tie-dye art form that began in 1971 with the founding of Symmetria in Auburn, California.

Bobby and Daisy became sales representatives for Symmetria in the early 80's and by 1988 Bobby had become the general manager of America's best and longest running tie-dye operation, 32 years to date and still going. Between 1988 and 1995, Symmetria became one of the most successful tie-dye operations in history. During this time, Bobby handled manufacturing contracts as large as 20,000 pieces per week with as many as 47 employees working under his supervision at one time.
During his fruitful tenure Bobby established working relationships with two of the largest international rock and sports merchandisers at the time, Brockum and Polygram. With them he designed shirts for: click bands link

Even this represents only a partial list of the successful campaigns Bobby was instrumental in producing. Additionally, Cool Stuff has also worked directly with and designed shirts for:

1994 World Cup Soccer Teams, click the sports link on the left.

In 1990, with a design created to raise consciousness and money, entitled "Save the Rainforest", Bobby joined forces with Bob Weir (Grateful Dead) and Further, a non-profit organization founded by Bob Weir, in supporting among other worthwhile organizations, The Native Forest Council (a group dedicated to preventing the clear-cutting of what's left of our National Forests). Within three years we raised over $40,000 for the Furthur Foundation from the design, manufacture and sale of our "Save the Rainforest" tee shirt. Shortly thereafter, Cool Stuff collaborated with Wendy Weir (Bob's sister) and the Coral Forest Foundation. Bobby designed and produced the Grateful Diver tee shirts which were strongly supported by Bill Kreutzman (Grateful Dead's drummer). Cool Stuff also had the pleasure of working with Wendy on a tee shirt for "Panther Dream", a children's book written by Bob and Wendy Weir and published by Disney.

In October, 1992, Bobby worked with Bonnie Raitt, Little Feat, John Trudell, Floyd "Red Crow" Westerman and others, to benefit the International Indian Treaty Council. Cool Stuff has enjoyed an ongoing relationship with the I.I.T.C. and produced their 25th anniversary shirt a few years ago.

In 1993, Cool Stuff designed a tee shirt to benefit Wavy Gravy's Camp Winnarainbow, an organization which provides the opportunity for many underprivileged children to attend summer camp. This year marks our eleventh year in supporting Wavy's Camp Winnarainbow. We also worked with Wavy on a tie-dye to support the Seva Foundation back around 2000.

In 1993, Cool Stuff also became one of the founding co-sponsors of the Cool Mountain Bike Race. Every year 425 lucky mountain bikers compete for prizes and tear up the trails in Cool, Ca. The same design and theme "Bikes on the Brain" are incorporated into a different color tie-dye each year. Over the last eleven years, this race has become quite a rainbow of riders. Funds raised help to benefit the volunteers who patrol the American River bike trails throughout the season.

In 1989, Bobby designed the first officially licensed tie-dye shirts for the San Francisco Giants and the Oakland A's which were sold at Candlestick Park and the Oakland Coliseum, respectively. Additionally in 1994, we helped design tie-dyes for World Cup Soccer Teams from Argentina, Brazil, Holland, Ireland, Italy and Mexico.

For a number of years, our Mushroom Man was a most sought after design at Reggae on the River, a festival which takes place every summer on the Mendocino - Humboldt County line in Northern California. The Mushroom Man was also quite popular at the Mushroom Mardi Gras Festival in Morgan Hill, California and for the last four years we have supported the Santa Cruz Museum by donating a portion of our proceeds from the sale of our Mushroom Man at the annual Santa Cruz Fungus Federations "Fungus Fair", held the second weekend of January. One of the largest growers of Portabello spawn in the world, Amycel, chose our Mushroom Man to be their gift in 2002 to the growers who come from around the world to an annual mushroom growers conference. In all, over 350 shirts went back to portobello farms all around the globe. We also had the privilege of designing a tie-dye for the Juvenile Diabetes Research Center in Salinas, Ca., last year as well.

Bobby, Daisy and Aaron are working with the Western Shoshone Nation via the Western Shoshone Defense Project in Crescent Valley, Nevada. These brave people continue to battle the multi-national gold mining operations that are destroying the air, land and water tables all over Nevada as well as trying to stop the Federal Governments plans to deposit radioactive nuclear waste at Yucca Mountain, which is a sacred Shoshone mountain that happens to sit above the underground aquifer that feeds the Los Angeles River basin. There are dozens of earthquake faults that converge at Yucca Mountain.

Bobby, Daisy and Aaron have become engineers and news broadcasters at KVMR, in Nevada City, a community radio station that was rated number one in the country in 2000 by the National Federation of Community Broadcasters. Bobby has produced shirts for several local programs to help raise money during their fund drives.

More recently, Bobby designed a logo, slogan, and tie-dye for KFOK/LPFM in Georgetown, Ca., a community radio station licensed to the American River Folk Society. The frequency, 95.1 FM, serves the historical Gold Rush area known as the Georgetown Divide. Bobby's slogan "KFOK , Uniting the Divide" expresses the hopes of many of the new local broadcasters.

In the fall of 2001, Bobby designed a tie-dye for the Grateful Dead to honor Bill Walton the basketball star. Proceeds from the sale of this shirt benefited the Grateful Dead's Rex Foundation. The Grateful Dead held their first benefit, since Jerry Garcia's passing, in December of 2001 and raised thousands of dollars from the sale of Cool Stuff's tie-dye. Additionally, Bobby worked with Grateful Dead Merchandising and has had several other shirts featured in the Grateful Dead's almanac over the last few years.

Since April of 2002, Cool Stuff, has actively supported the various anti-war coalitions in the San Francisco Bay Area and Sacramento. International A.N.S.W.E.R., Not In Our Name and Bay Area United Against War are just a few of the groups we've had the privilege of working with to show our disdain for the illegal and unelected Bush administration and the wars that have been waged against the people of Afghanistan and Iraq.

Our shirts "Hemp is an Herb ~ Bush is a Dope" and "Unfuck the World" have been widely received and it is with great pleasure that we offer these insightful yet humorous designs to you. While we must be vigilant, we should always remember to keep our sense of humor.

Michael Franti and the members of Spearhead have been wearing "Unfuck the World" (RollingStone.com 4/3/03) for more than a year now. If you haven't danced with these guys, get on it!

Wavy Gravy was quoted in the Toronto Star (3/03) as saying that "Hemp is an Herb ~ Bush is a Dope" is one of his most favorite anti-war slogans this time around.

Jeff and Jim from Box Set and Steve Earle are sporting 'Unfuck the World' and one of highest ranking members of the California State Legislature scored one in February at the anti-war rally in San Francisco.

This is one of those times that it can be fun to join the crowd.

If you enjoyed Michael Moore's "Stupid White Men" or his award winning documentary "Bowling for Columbine", then these shirts, "Unfuck the World" and "Hemp is an Herb ~ Bush is Dope" are for you.

Thanks for checking us out and keep in touch.

Peace,
Bobby, Daisy and Aaron
Cool Stuff
P.O. Box 400
Cool, California
95614
530-888-9123

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