Cool Stuff was formed in September of 1993 by one of the principals of
America's oldest tie-dye companies. Bobby, Daisy and Aaron Eisenberg
founded Cool stuff in Cool, California for the purpose of designing,
manufacturing and merchandising wearable art.
Cool
Stuff's first location was a store front located on Highway 49 in Cool,
California. At Cool Stuff we are dedicated to focusing on presenting
the finest quality of the original handcrafted tie-dye art form that
began in 1971 with the founding of Symmetria in Auburn, California.Bobby
and Daisy became sales representatives for Symmetria in the early 80's
and by 1988 Bobby had become the general manager of America's best and
longest running tie-dye operation, 32 years to date and still going.
Between 1988 and 1995, Symmetria became one of the most successful
tie-dye operations in history. During this time, Bobby handled
manufacturing contracts as large as 20,000 pieces per week with as many
as 47 employees working under his supervision at one time.
During
his fruitful tenure Bobby established working relationships with two of
the largest international rock and sports merchandisers at the time,
Brockum and Polygram. With them he designed shirts for: click bands link
Even
this represents only a partial list of the successful campaigns Bobby
was instrumental in producing. Additionally, Cool Stuff has also worked
directly with and designed shirts for:
1994 World Cup Soccer Teams, click the sports link on the left.
In
1990, with a design created to raise consciousness and money, entitled
"Save the Rainforest", Bobby joined forces with Bob Weir (Grateful
Dead) and Further, a non-profit organization founded by Bob Weir, in
supporting among other worthwhile organizations, The Native Forest
Council (a group dedicated to preventing the clear-cutting of what's
left of our National Forests). Within three years we raised over
$40,000 for the Furthur Foundation from the design, manufacture and
sale of our "Save the Rainforest" tee shirt. Shortly thereafter, Cool
Stuff collaborated with Wendy Weir (Bob's sister) and the Coral Forest
Foundation. Bobby designed and produced the Grateful Diver tee shirts
which were strongly supported by Bill Kreutzman (Grateful Dead's
drummer). Cool Stuff also had the pleasure of working with Wendy on a
tee shirt for "Panther Dream", a children's book written by Bob and
Wendy Weir and published by Disney.
In October, 1992, Bobby
worked with Bonnie Raitt, Little Feat, John Trudell, Floyd "Red Crow"
Westerman and others, to benefit the International Indian Treaty
Council. Cool Stuff has enjoyed an ongoing relationship with the
I.I.T.C. and produced their 25th anniversary shirt a few years ago.
In
1993, Cool Stuff designed a tee shirt to benefit Wavy Gravy's Camp
Winnarainbow, an organization which provides the opportunity for many
underprivileged children to attend summer camp. This year marks our
eleventh year in supporting Wavy's Camp Winnarainbow. We also worked
with Wavy on a tie-dye to support the Seva Foundation back around 2000.
In
1993, Cool Stuff also became one of the founding co-sponsors of the
Cool Mountain Bike Race. Every year 425 lucky mountain bikers compete
for prizes and tear up the trails in Cool, Ca. The same design and
theme "Bikes on the Brain" are incorporated into a different color
tie-dye each year. Over the last eleven years, this race has become
quite a rainbow of riders. Funds raised help to benefit the volunteers
who patrol the American River bike trails throughout the season.
In
1989, Bobby designed the first officially licensed tie-dye shirts for
the San Francisco Giants and the Oakland A's which were sold at
Candlestick Park and the Oakland Coliseum, respectively. Additionally
in 1994, we helped design tie-dyes for World Cup Soccer Teams from
Argentina, Brazil, Holland, Ireland, Italy and Mexico.
For a
number of years, our Mushroom Man was a most sought after design at
Reggae on the River, a festival which takes place every summer on the
Mendocino - Humboldt County line in Northern California. The Mushroom
Man was also quite popular at the Mushroom Mardi Gras Festival in
Morgan Hill, California and for the last four years we have supported
the Santa Cruz Museum by donating a portion of our proceeds from the
sale of our Mushroom Man at the annual Santa Cruz Fungus Federations
"Fungus Fair", held the second weekend of January. One of the largest
growers of Portabello spawn in the world, Amycel, chose our Mushroom
Man to be their gift in 2002 to the growers who come from around the
world to an annual mushroom growers conference. In all, over 350 shirts
went back to portobello farms all around the globe. We also had the
privilege of designing a tie-dye for the Juvenile Diabetes Research
Center in Salinas, Ca., last year as well.
Bobby, Daisy and Aaron
are working with the Western Shoshone Nation via the Western Shoshone
Defense Project in Crescent Valley, Nevada. These brave people continue
to battle the multi-national gold mining operations that are destroying
the air, land and water tables all over Nevada as well as trying to
stop the Federal Governments plans to deposit radioactive nuclear waste
at Yucca Mountain, which is a sacred Shoshone mountain that happens to
sit above the underground aquifer that feeds the Los Angeles River
basin. There are dozens of earthquake faults that converge at Yucca
Mountain.
Bobby, Daisy and Aaron have become engineers and news
broadcasters at KVMR, in Nevada City, a community radio station that
was rated number one in the country in 2000 by the National Federation
of Community Broadcasters. Bobby has produced shirts for several local
programs to help raise money during their fund drives.
More
recently, Bobby designed a logo, slogan, and tie-dye for KFOK/LPFM in
Georgetown, Ca., a community radio station licensed to the American
River Folk Society. The frequency, 95.1 FM, serves the historical Gold
Rush area known as the Georgetown Divide. Bobby's slogan "KFOK ,
Uniting the Divide" expresses the hopes of many of the new local
broadcasters.
In the fall of 2001, Bobby designed a tie-dye for
the Grateful Dead to honor Bill Walton the basketball star. Proceeds
from the sale of this shirt benefited the Grateful Dead's Rex
Foundation. The Grateful Dead held their first benefit, since Jerry
Garcia's passing, in December of 2001 and raised thousands of dollars
from the sale of Cool Stuff's tie-dye. Additionally, Bobby worked with
Grateful Dead Merchandising and has had several other shirts featured
in the Grateful Dead's almanac over the last few years.
Since
April of 2002, Cool Stuff, has actively supported the various anti-war
coalitions in the San Francisco Bay Area and Sacramento. International
A.N.S.W.E.R., Not In Our Name and Bay Area United Against War are just
a few of the groups we've had the privilege of working with to show our
disdain for the illegal and unelected Bush administration and the wars
that have been waged against the people of Afghanistan and Iraq.
Our
shirts "Hemp is an Herb ~ Bush is a Dope" and "Unfuck the World" have
been widely received and it is with great pleasure that we offer these
insightful yet humorous designs to you. While we must be vigilant, we
should always remember to keep our sense of humor.
Michael Franti
and the members of Spearhead have been wearing "Unfuck the World"
(RollingStone.com 4/3/03) for more than a year now. If you haven't
danced with these guys, get on it!
Wavy Gravy was quoted in the
Toronto Star (3/03) as saying that "Hemp is an Herb ~ Bush is a Dope"
is one of his most favorite anti-war slogans this time around.
Jeff
and Jim from Box Set and Steve Earle are sporting 'Unfuck the World'
and one of highest ranking members of the California State Legislature
scored one in February at the anti-war rally in San Francisco.
This is one of those times that it can be fun to join the crowd.
If
you enjoyed Michael Moore's "Stupid White Men" or his award winning
documentary "Bowling for Columbine", then these shirts, "Unfuck the
World" and "Hemp is an Herb ~ Bush is Dope" are for you.
Thanks for checking us out and keep in touch.
Peace,
Bobby, Daisy and Aaron
Cool Stuff
P.O. Box 400
Cool, California
95614
530-888-9123